WELCOME TO THE 6-WEEK PERSONAL BRANDING MASTERCLASS


IS THIS YOUR EXPERIENCE?

Is your team feeling motivated to deliver their best work?

  • Are they in job roles that match their interests and skills? Are they feeling challenged?

  • Are they able to stand out and differentiate themselves as leaders in their niche?

  • Are there opportunities for growth and expansion? If so, do team members struggle to communicate their value?

  • Do they feel like part of a team? Do they share the organization's vision and values?

IF SO, YOUR TEAM MAY BE IN A CAREER RUT

"The career rut is a period of time in which people experience a decline in motivation, productivity, and satisfaction with their careers".

Let's face it. Happy employees are engaged employees, and happy employees are more productive and profitable for their organizations.

However, many employees do not know how to define their UNIQUE VALUE, which can lead to missed opportunities, low productivity, low morale and high turnover. 

To be successful, employees need to increase their value by understanding their strengths and skills, and by finding ways to use those strengths to solve organizational problems. They also need to be able to communicate their value effectively to level up in leadership and get key performance results they seek. 

By taking these steps, employees can become more engaged and productive, and they can make a greater impact on their organizations.

EACH TEAM MEMBER HAS CURRENCY

Who are they, and what value do they bring to the table?

Personal branding coaching helps individuals and teams to think deeply and strategically about their competitive strengths, track record, values and unique contributions. This process helps individuals to define their personal brand.


We work with your team to help them leverage their personal currency to deliver value for the organization. We help your team build a compelling personal brand that defines and maximizes their UNIQUE VALUE to achieve departmental goals, exceed key performance indicators (KPIs), and reach their personal goals.

This will help your team solve organizational pain points, lead effective teams, position as trusted experts, stand out leaders in their niche, and transform your workplace culture.

INTRODUCING OWN YOUR VALUE™

A PERSONAL BRANDING MASTERCLASS

A 6-week program offering you the exact methodology we've used to successfully help over 400 clients become trusted experts and leaders in their niche. They'll learn how to define their key assets and leverage this personal currency to organizational solve pain points and help to build trust.

Whether they are high performer with a handle on their skills and experience or just starting out, this program will give them everything they need to step up their game and achieve career results.

By the end of the program, they'll be well on their way to delivering even greater value to the mission. They'll have the clarity around their key strengths and the confidence to communicate their value in any arena, and make a real impact in their industry.


YOUR TEAM WILL LEARN HOW TO:

  • DEFINE THEIR UNIQUE VALUE: What makes each team member different from everyone else? What are their key assets?

  • LEVERAGE THEIR PERSONAL CURRENCY: How can they use their unique skills and competencies to solve organizational pain points?

  • CONNECT THEIR VALUE TO A BUSINESS IMPERATIVE: How can they deliver value in a way that benefits clients, colleagues and employers?.

  • POSITION THEMSELVES AS EXPERTS IN THEIR NICHE: How can they draw on their expertise to win clients, improve business relationships, and build trust in the company?

  • COMMUNICATE THEIR VALUE: How can team members communicate their own strengths in meetings and presentations etc, and also help articulate the company's mission and values?

  • DEVELOP A PERSONAL BRAND THAT IS AUTHENTIC: How can they use their human skills ('soft skills') to navigate workplace challenges, connect with those they serve, and improve workplace culture?

WHAT CLIENTS ARE SAYING

WHAT THIS COURSE INCLUDES

In just 6 weeks, here's what you'll get:

  • Value-packed video tutorials which are to the point, simple and easy to follow.

  • A tried and tested framework and performance tool to establish a profile of your UNIQUE VALUE and how to use it to demonstrate to employers, customers or clients where you can deliver the most value.

  • Proven step-by-step templates to clearly and confidently communicate your unique value in any situation (e.g job interviews), avoid imposter syndrome.

  • Continued engagement and support to complete the course through our free Own Your Value (OYV) Community. This includes collaboration with other learners, instructor feedback, Q &As and live coaching.

  • The powerful and proven formula I use to help clients get from 'experienced to expert' i.e position as trusted experts and leaders in your niche.

  • My own content strategy that I use to raise my voice and visibility online and offline, and become a trusted expert in my niche.

YOUR 6-WEEK OWN YOUR VALUE™ CURRICULUM

    1. Meet Your Instructor - Dr. Hume Johnson

      FREE PREVIEW

    2. How This Course Works

      FREE PREVIEW

    1. BEFORE YOU BEGIN: Passion & Purpose Check-in

      FREE PREVIEW

    2. CHAPTER 1 - Setting Goals

      FREE PREVIEW

    3. CHAPTER 2 - What is Your Personal Brand?

    4. DIAGRAM 1.1: Your Unique Value Matrix: Own the Key Assets of Your Personal Brand

    5. CHAPTER 3 - Own Your Authentic Self: Who Are You?

    6. CHAPTER 4 - Own Your Core Values: What Do You Stand For?

    1. CHAPTER 5 - Own Your Value at Work: What are You Good At?

    2. DIAGRAM 1.2: A Performance Matrix: Own Your Occupational Skills to Position as a High-Performer

    3. CHAPTER 6 - Own Your Value with Problem-Solving: What Pain Points Can Your Competencies Solve?

    4. CHAPTER 7 - Own Your Value Through Differentiation : How Do You Stand Out?

    1. Instructor Check-in: Why Does Communicating Your Value Matter?

    2. Chapter 8 - Own Your Audience: Who Do You Want to Talk To?

    3. Chapter 9 - Own Your Value with Your Story: So, Tell Me About Yourself.

    4. Chapter 10 - Own Your Value with Your Message and Expertise

    5. Chapter 11 - Own Your Value in Job Interviews & Negotiations: So, Why Should We Hire YOU?

    6. Chapter 12 Own Your Value with Your Brand Identity

    7. Chapter 13 - FINAL TASK: What is Your Unique Value?

    8. Mission Accomplished: Congratulations!
  • $2,995.00
  • 20 lessons
  • 1.5 hours of video content

DR. HUME JOHNSON

DR. HUME JOHNSON is a well-respected professor, leadership coach, best selling author, speaker, and expert on personal branding and leadership. 

She helps smart people OWN THEIR VALUE so that they can stand out as trusted experts and leaders in their industry. 

A former broadcast journalist and political speechwriter with the Government of Jamaica, Dr. Hume is the author of three books, including the popular 'Brand YOU: Reinvent Yourself, Redefine Your Future.', currently adopted by two college MBA programs.

Her expertise has been featured on BBC, CBC, CBS Providence (The Rhode Show); Television Jamaica, Al Jazeera, and the Jamaica Gleaner newspaper. She is also a contributing writer for the business publication, Entrepreneur.com.

In addition, Dr. Hume Johnson speaks frequently, locally and internationally, for leading corporations, NGOs, and at academic conferences. She holds a Ph.D. in Political Science from the University of Waikato, New Zealand, and  previously taught journalism at James Cook University, Australia.

FAQS

  • How do I access the course, once purchased?

    Go to https://www.humeuniversity.com/courses/own-your-value-at-work-personal-branding-masterclass and login using your login credentials. Your OWN YOUR VALUE course will be listed there.

  • How long do I have access to the course?

    Once you enroll and submit payment, you will have immediate access to the course material for one year from the purchase date. Even after you have completed the 6-week course, you can still access the content and refresh your knowledge for up to one year after the purchase date.

  • How long does the course take to complete?

    Inside the course, there are 6 weeks of sequential content and tasks to complete. This is divided into three levels. Once you begin the course (Level 1), a new level will be released every two weeks.

  • What are the technical or other requirements needed to complete the course?

    • Desktop or laptop computer (Windows or Mac)
    • Broadband internet connection Internet browser (Firefox, Chrome, Safari etc)
    • Mobile Device Requirements: Online courses are mostly mobile compatible.
    • Other Requirements: Notebook, pens or pencils
    • Printer: only if you wish to print out course materials
  • How much does the course cost?

    Your investment for this course is $3500 USD. What is your time and money worth? This course offers premium content, high quality information that is organized and delivered in a format which is convenient for you, and an experienced and credible instructor.

  • Is there direct access to Dr. Hume Johnson?

    Yes. You get to have access to Dr. Hume Johnson, and learn from this experienced and credible instructor, an expert who understands where you are at, and how to help you OWN YOUR VALUE, and implement what you learn with a proven guide. You can interact with her directly during live Q + A events in our OYV/Own Your Value Community or via email ([email protected])

  • How do I join the OVY - Own Your Value Community?

    Once you register for the course, you will have the opportunity to join our free Own Your Value Community. The benefit is that you will get to interact with other members doing the course, as well as join our live Q + A events.

  • Who do I contact for technical problems?

    Any technical problems or questions should be sent to [email protected]

  • What is Your Refund Policy?

    Due to the nature of the content you will be learning, we do not accept refund requests. If you wish to ‘try before you buy’, you can register to access a FREE course lesson to see what the course is like.